Warby Parker | AdeCxWarby

CAMPAIGN: PHOTO + EVENT

Amanda de Cadenet designed an exclusive, gender neutral optical and sunnwear glasses line with Warby Parker with original content for the campaign created by 19 women and non-binary photographers around the country.

A launch event was held at Chateau Marmont LA with media partner Teen Vogue. Due to popular demand the collection was reissued.

The frames were a #1 best seller and the campaign reached over 100M people on social media.

Credit: Client Management, Campaign Strategy, Creative Resourcing, Creative Producer