Shinola | Girls With Purpose
The ‘Girls with Purpose’ campaign features 5 extraordinary women who are using their work to advance their communities and society. The campaign highlights Shinola’s spring product line and included a photo series and 4 short documentaries on each of the women featured.
CAMPAIGN: PHOTO, SHORT FILMS, EVENTS, RETAIL
Credit: Campaign Conceptualization & Development, Creative Director, Resourcing & Casting
Agency: MullenLowe, Girlgaze
Talent: Kiran Gandhi, LaRayia Gaston, Sophia Kruz, Babs Burchfield, Anna Bulbrook
![12-Larayia+Gaston-144-31590018.jpeg](https://images.squarespace-cdn.com/content/v1/637473d4206774799c95d465/b34c98d7-53f0-4495-9410-b809cb6bdc85/12-Larayia%2BGaston-144-31590018.jpeg)
![6-Babs+Burchfield-22-31590007.jpeg](https://images.squarespace-cdn.com/content/v1/637473d4206774799c95d465/e272d81e-080e-453c-bdef-f8e145eb11d3/6-Babs%2BBurchfield-22-31590007.jpeg)
![2-Sophie+Kruz-77-31590003.jpeg](https://images.squarespace-cdn.com/content/v1/637473d4206774799c95d465/6741c378-d0eb-4dbf-b82f-57b57adcfbe8/2-Sophie%2BKruz-77-31590003.jpeg)
![22-Kiran+Gandhi-62-31590012.jpeg](https://images.squarespace-cdn.com/content/v1/637473d4206774799c95d465/d9ca000d-d2f5-4e6e-90ed-0ceb42b36a25/22-Kiran%2BGandhi-62-31590012.jpeg)
![14-Larayia Gaston-196-31590020.jpg](https://images.squarespace-cdn.com/content/v1/637473d4206774799c95d465/a5240d7c-4f71-42e0-ad21-bf962d4a8bef/14-Larayia+Gaston-196-31590020.jpg)
![3-Sophie Kruz-91-31590016.jpg](https://images.squarespace-cdn.com/content/v1/637473d4206774799c95d465/c7aa25a8-f4be-4646-8f58-0a38a5ceefdf/3-Sophie+Kruz-91-31590016.jpg)
![7-Babs Burchfield-39-31590010.jpg](https://images.squarespace-cdn.com/content/v1/637473d4206774799c95d465/85b7bf8f-afbe-4f12-abd6-941982deb38c/7-Babs+Burchfield-39-31590010.jpg)